How to Respond to Grief on the Social Media

I've talked about social media and grieving before. My friend passed away and her facebook book page became somewhat of a memorial to her as friend comforted each other and posted memories and photos.
Recently I've had another kind of grieving happening on my facebook. A family lost their young child very unexpectedly. The parents are very active on their facebook accounts and have used it to grieve openly and yet privately. Gleaning from their openness I've been able to share a few social media etiquette points when responding to someones grief on the social media websites.

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